Diageo Plc
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About Diageo Plc
Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo is the largest distiller globally by sales. Diageo acquired some of the Seagram assets in 2001, which gave it brands such as Captain Morgan rum and Crown Royal Canadian whisky. Since then, mergers and acquisitions have mostly been bolt-on in nature, plugging gaps in the company’s product and geographic portfolio. The firm has also shed noncore brands over the years, including the majority of its wine assets in 2015.
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Frequently asked questions
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The ticker symbol for Diageo Plc is DGE:xlon. You can use this code to quickly find the stock in Saxo’s platforms and track its price and performance.
Diageo Plc has its primary listing on London Stock Exchange. You can trade Diageo Plc with a Saxo account, alongside thousands of other stocks worldwide.
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