Matas A/S

Matas AS is a Denmark-based company engaged in a retail chain selling beauty, personal care, and health products. It has four categories. The high-end beauty products include luxury beauty products, including cosmetics, skincare, hair care products, and fragrances. The Mass Beauty products include everyday beauty products and personal care. Health and Wellbeing segment includes medicare, vitamins, minerals, supplements, specialty foods, herbal medicinal products, sports, nutrition and exercise, and special skincare products. The other segment includes clothing and accessories, house and garden, and other products. The company has two reportable segments Matas and KICKS. Geographically, it derives key revenue from Denmark, and the rest from Sweden, and other countries.